Sushi Delivery App Concept
Background.
The Sushi Delivery App is the first concept project developed during the Google UX Professional Certificate course.
Description.
A service created to improve the overall ordering experience from a local sushi restaurant. The app targets a younger audience and provides the ability to fully customize dishes so that people with allergies can enjoy their sushi worry free.
User Research Summary:
Interviews, personas, and empathy maps were created to better understand the users and their needs. The primary user group identified through research
was graduates wanting to enjoy their favourite dishes despite allergies.
This user group confirmed initial assumptions about the problems people face when ordering. However, research also revealed that factors such as a quick and easy ordering process is necessary in order avoid recreating the unpleasant experience that usually occurs when ordering specialized food.
Pain points.
People with allergies find it hard to order their favourite sushi dish
Customization of dishes usually takes a lot of time
Apps that allow a lot of customization usually end up cluttered and messy
Wireframes
Stars were used on elements of the sketch that would be brought into Figma
Low-fidelity prototype.
When all digital wireframes were completed, a low-fidelity prototype was created. The primary user flow includes ordering maki and changing the ingredients.
Usability Study.
Two separate rounds of usability studies were conducted. Findings from the first study helped guide the designs from wireframes to mockups. The second study used a high-fidelity prototype and revealed what aspects of the mockups needed refining.
